SELECTED WORK / WEBSITES · PLATFORMS · APPS
Client websites, our own working products and native apps. Two selected hospitality and brand concepts are clearly labelled.
A marketing studio with a personal point of view.
A complete identity and website for Madina Kabidenova’s marketing studio. The MK monogram, blue palette and scroll-controlled film lead into case studies and a callback form connected to Telegram and corporate email.
An independent studio, made tangible on the web.
Our live JD Studio website brings web design, application development and automation into one studio identity, with motion-led storytelling, selected work and a direct project enquiry path.
Hard music needs a home outside the feed.
A completed artist platform connecting identity, releases, editorial, studio services and international booking.
Breaks. Minimal. Beyond the frame.
An artist website for a Bangkok-based DJ performing across Asia. Live-session video, selected SoundCloud mixes and direct Telegram booking bring his sound and identity together.
Scan the site. Know what to fix first.
A website diagnostic with a prioritized report, available performance signals and automatic email delivery. Available on the web and iPhone.
Learn verbs in your browser. Keep practising on iPhone.
A language-learning website and native iPhone app for English and other languages. Search verbs, explore conjugation tables, listen to pronunciation and practise active recall with multilingual explanations. The web version works on phones, tablets and desktop browsers.
Find the next key for your DJ set.
An offline harmonic-mixing companion for iPhone and iPad. Choose a key on the 24-key Camelot wheel to see compatible neighbours and relative major or minor keys. Includes haptic feedback and VoiceOver support, with no account or advertising.
Find the right car. Request availability for free.
A two-sided marketplace connecting guest discovery and booking requests with host inventory and operations.
A sense of place before the first visit.
A fictional island retreat presented through a cinematic arrival, villa selection and an editorial guide to the stay.
A product story with a slower rhythm.
A fictional cold-brew brand explored through scroll-driven product imagery, flavour discovery and a clear mobile reading flow.
Behind the build: how JDMEET Music connects artist identity, releases and booking.
Planning the next chapter for your business? Explore our website redesign and rebuild services or discuss your website or app project.
WHAT WE DO
Brand websites, landing pages and e-commerce. A clear story and a useful next step.
Web platforms, customer portals and native apps — designed around a real workflow.
Analytics, acquisition, technical care and considered improvements after launch.
HOW WE WORK
Your business, audience and the outcome we need to create.
Visual direction and a working prototype before development.
Development, integrations and testing across screen sizes.
Launch, measure, maintain and improve.
MONTHLY CARE PLANS
$0 setup · Month-to-month. Before tax and approved third-party costs. Scope and homepage preview approved before first payment.
US$149 / month
Give customers a clear reason to get in touch.
US$249 / month
Turn enquiries into a clear next step.
US$499 / month
Give customers and your team one place to follow a request.
Choose a plan to send an enquiry here. No payment is taken and no subscription starts.
Before choosing, read what to define in a website care plan: responsibilities, exclusions and evidence of ongoing care.
YOUR NEXT CHAPTER
NORTH GROWTH LAB / JOURNAL
33 articles
PRODUCT LAUNCH / FIRST-PARTY CASE STUDY
How NGL Website Scan turns one public URL into an iPhone audit across SEO, conversion, trust, performance and accessibility.
8 min · September 5, 2026WEBSITE / OPERATIONS GUIDE
A practical scope for website maintenance, monitoring, backups, lead delivery, reporting and accountable support—plus the items that need separate approval.
11 min · October 20, 2026TILDA / WEBSITE AUDIT
Audit a Tilda website across search visibility, page clarity, forms, analytics, mobile performance and the complete lead-delivery path.
8 min · August 28, 2026WEBSITE SCORE / DECISION GUIDE
Learn how to interpret a website audit score, separate lab data from business evidence and choose the first finding worth verifying.
8 min · August 27, 2026WEBSITE AUDIT / PRACTICAL GUIDE
Use this practical website audit checklist to review one public page across discovery, clarity, confidence, action, performance and accessibility.
9 min · October 21, 2026PORTFOLIO / ARTIST WEBSITE
A real artist website build connecting identity, releases, interactive tools and booking, with a dated launch-to-release handoff checklist.
10 min · October 15, 2026PRODUCT UPDATE / WEBSITE DIAGNOSTICS
See how North Growth Lab's free website scanner combines a commercial rubric, mobile Lighthouse, CrUX field data and a proprietary Growth Path Map.
7 min · August 24, 2026BOOKING SOFTWARE / REQUIREMENTS GUIDE
Define availability, capacity, payments, waitlists, integrations, recovery and ownership before estimating a custom booking system.
18 min · August 16, 2026RESTAURANT SOFTWARE / SCOPE GUIDE
Define restaurant app scope across ordering, menus, payments, POS, staff workflows, loyalty, failures and ownership before requesting an estimate.
20 min · August 16, 2026CLOUD / DEVOPS / BUYER GUIDE
Compare DevOps consultants with 12 practical questions covering releases, recovery, observability, cloud cost, ownership and handoff evidence.
20 min · August 16, 2026CUSTOM SOFTWARE / CHECKLIST
Use eight evidence-led gates to scope, test, launch and hand over custom software—from the first workflow to recovery, ownership and operations.
18 min · August 16, 2026GOOGLE ADS / MEASUREMENT
Map a Google Ads landing-page lead from accepted form to delivery, qualification and customer outcome with a practical search-to-sale measurement plan.
16 min · August 16, 2026LANDING PAGES / TEMPLATE
A copy-ready Google Ads landing page brief connecting search intent, ad promise, proof, qualification, tracking, lead routing and launch acceptance before design begins.
15 min · October 15, 2026MARKETPLACE / BUILD STUDY
An anonymized product study of building a two-sided car-rental marketplace across web discovery, mobile workflows, bookings, payments and operations.
16 min · August 20, 2026WEBSITE / DECISION GUIDE
A practical framework for deciding whether to redesign the current website, rebuild the platform or improve the highest-leverage pages without replacing everything.
12 min · August 13, 2026WEBSITE / PLANNING GUIDE
A realistic website redesign or rebuild timeline covering discovery, copy, development, content and SEO migration, integrations, quality assurance and launch.
12 min · August 14, 2026WEB APP / BUDGET GUIDE
Web application development typically costs $10,000–$100,000+, depending on workflows, roles, data, integrations and risk. Compare practical 2026 scope bands.
14 min · August 14, 2026WEB INTERACTION / CASE STUDY
How North Growth Lab designed and built a responsive six-pad rhythm sampler with real audio, rapid retriggering and live waveform feedback for the JDMEET artist website.
7 min · August 25, 2026GOOGLE ADS / DECISION GUIDE
Landing page or website for Google Ads? Use a six-check decision matrix, hotel and design-studio examples, and a practical brief to choose the right destination.
20 min · October 15, 2026LANDING PAGES / BUDGET GUIDE
A transparent guide to landing-page scope, cost drivers and budgeting for businesses that need qualified leads from paid search—not a decorative one-page design.
9 min · August 14, 2026PRODUCT LAUNCH / FIRST-PARTY CASE STUDY
North Growth Lab has released Verb Lab for iPhone: a free verb reference and practice app covering English, French, Spanish, German and Portuguese.
9 min · September 5, 2026PRODUCT / DECISION GUIDE
A practical decision framework for choosing a website, web application, iOS or Android app—and knowing when the business needs a connected combination.
11 min · August 1, 2026MOBILE / PLATFORM STRATEGY
Compare iOS, Android and simultaneous mobile development by audience, product behavior, device requirements, release operations and commercial evidence.
12 min · August 14, 2026WEB / TEMPLATE
Plan a brand-led website redesign with an editable brief, scope and migration worksheets, evidence requirements and clear launch acceptance criteria.
12 min · October 15, 2026WEB / BUDGETING
A practical way to budget a small-business website redesign without comparing proposals that include completely different work.
9 min · August 20, 2026PAID GROWTH
A decision framework for choosing the first paid channel based on demand, urgency, visual proof and sales capacity.
10 min · August 14, 2026CONVERSION
A diagnostic sequence for separating traffic-quality problems from message, trust, friction and follow-up problems.
8 min · July 26, 2026AI / AUTOMATION
Where AI can shorten response time and improve qualification—and where a human must stay accountable.
9 min · July 26, 2026CONVERSION / TOOL
A practical 40-point review for service and professional-business websites, organized by the order in which visitors make decisions.
11 min · July 26, 2026SEO / FOUNDATION
A service-business SEO architecture for turning real jobs, proof, service areas and lead paths into crawlable pages without thin location-page sprawl.
16 min · August 21, 2026LEAD ECONOMICS / GUIDE
A practical cost-per-lead formula, worked example and break-even model for deciding what a qualified inquiry can responsibly cost.
10 min · August 1, 2026LANDING PAGES / SEARCH
A B2B Google Ads landing page checklist covering message match, proof, lead qualification, measurement and sales handoff before you scale paid search.
14 min · August 14, 2026FIRST-PARTY CASE STUDY
How we rebuilt our studio website around real projects, distinct service pages and crawlable content, with a practical release record and clear measurement limits.
9 min · October 15, 2026PORTFOLIO / ARTIST WEBSITE · 10 min
Updated October 15, 2026
A real artist website build connecting identity, releases, interactive tools and booking, with a dated launch-to-release handoff checklist.
JDMEET Music is a real North Growth Lab website build, not a fictional demo or a claim about a paid client contract. The original launch was documented on August 24, 2026; the current public presentation was checked on October 15. Historical pre-save examples are not the current release state. No ranking, streaming, booking or revenue lift is claimed.
The live homepage now presents Carburant as released on September 11, 2026, with a Spotify listening action and a dedicated release page. It also exposes a six-pad rhythm sampler, production notes, the Camelot tool, studio services and a separate Asia booking page. These are observable parts of the public website, not measurements of their commercial impact.
The August launch story below explains the original pre-release decisions. The change since then illustrates an ongoing website responsibility: the campaign promise, destination and measurement definition must move together. A page can retain its visual identity while changing what visitors can actually do today.
A music profile inside a streaming or social platform is valuable, but it inherits that platform's format, navigation and algorithm. A visitor may discover one track without understanding the artist, seeing live evidence or finding the correct professional contact. The JDMEET Music website creates one stable destination that can connect those jobs without asking every campaign to start from zero.
At the August 24 launch, the page introduced JDMEET and the music, routed listeners to Spotify, gave the then-upcoming Carburant release a pre-save action, presented existing tracks, showed studio and Hard Signal material, and ended with a booking and collaboration path. That is the launch baseline, not a description of today's campaign status.
This map prevents one generic call to action from competing with every reason someone may arrive. A listener should not have to pass through a booking form, and a promoter should not have to search a streaming profile for contact details. The website preserves one identity while giving each intent an appropriate exit.
Release campaigns are temporary; the artist website must remain useful between them. Carburant originally had a pre-save route ahead of September 11, 2026. The current site replaces that priority action with listening and release details, while retaining the catalog. This is an inspectable content transition, not evidence that the change increased listening or enquiries.
That separation also improves attribution. Campaign links can point to the relevant website state, while outbound Spotify and pre-save clicks remain distinguishable from booking intent. The site does not claim that an outbound click became a stream; it creates a cleaner, testable path between attention and the next platform.
The site's red-lit Hard Signal photography and studio loop are not decorative stock media. They show the environment around the music: audience energy, performance context and production practice. The live archive gives a promoter or collaborator evidence that a text-only biography cannot provide, while the studio section connects the finished tracks to the work behind them.
Media still needs a job. The hero establishes atmosphere; the studio video supports the production story; the archive extends credibility for visitors who want to inspect more. Each asset is paired with descriptive alternative text or an accessible label so the visual direction does not erase basic usability.
This distinction matters operationally. A fan interaction belongs in the listening and release journey. A promoter, label, venue or collaborator needs a professional route with enough context to start a real conversation. Combining those into one vague button would make both paths harder to understand and measure.
These checks make the website publishable; they do not guarantee discovery. Search visibility depends on continued crawl access, useful references from relevant artist and event surfaces, consistent entity information and time. The same is true for streaming growth: the site can improve the path, but the music, audience fit and distribution work still determine the outcome.
Use one record for every campaign-state change. Fill in the actual URLs, responsible person, effective date and acceptance evidence before publishing. This is a reusable operational template derived from the build, not a claim that a particular analytics or sales result has already occurred.
The transferable work is the relationship between identity, evidence and a useful next action. An established business can apply that same discipline to a changing collection, an enquiry-led service or a seasonal offer without copying a music site's visual language. This case demonstrates an implemented website and its content decisions; it is not proof of results in an unrelated industry.
The next measurement step is a clean baseline for visits by source, release and platform exits, and relevant professional enquiries. An outbound click is not a verified stream, and opening an email link is not a delivered booking request. Report comparable periods and confirmed outcomes before claiming a commercial improvement.
An owned website can connect identity, releases, live evidence, press or booking information and campaign-specific actions in one stable destination. Streaming and social platforms remain essential distribution channels, but they control their own format, ranking and audience access.
The smallest useful scope normally includes clear artist positioning, current and released music, one primary listening route, current campaign information, credible visual or live evidence and a professional contact path. Add press assets, events, merchandise or fan capture only when the operating need is real.
No. The website creates owned paths to music, current campaign destinations and professional contact. Audience fit, distribution, release quality and follow-up determine outcomes, which must be measured separately on the relevant platforms.
Yes. The permanent artist identity, catalog, studio, live and contact structure can stay stable while the priority release module, artwork, destination and campaign links change for the next release.
INDEPENDENT DIGITAL STUDIO
Step inside North Growth Lab
NORTH GROWTH LAB / CONNECTION READY
Six destinations. One studio.
